Le Riz d'Indochine, a 1932 table top board game/advertisement from the colonial era. French consumers were encouraged to add rice to their meals. Interesting rules. Landing on number 14 indicates that it's a long voyage by ship from France, so loose a turn to play. Reaching number 63 makes one a winner!

Below are some more ads for rice from Indochina. The last one is a Roman Catholic liturgical calendar from 1937.